Defacto’s expansion into Libya with the opening of its second branch

24-03-2024

Defacto’s expansion into Libya with the opening of its second branch on March 24, 2024, marks a significant milestone for the brand. Located in the bustling Al-Seyaheyya area of Tripoli, this new store aims to enhance accessibility for local shoppers seeking contemporary fashion at affordable prices.
The strategic choice of location in Al-Seyaheyya, a vibrant community known for its commercial activity, positions Defacto to attract a diverse customer base. This expansion not only reinforces the brand’s commitment to the Libyan market but also reflects its understanding of local shopping habits and preferences.
By introducing additional retail space, Defacto can offer an even wider range of clothing collections, catering to various styles and demographics. This move is expected to create more job opportunities within the community, contributing positively to the local economy.
Furthermore, the new store is designed to provide a seamless shopping experience, featuring modern layouts and customer-friendly services. With this expansion, Defacto strengthens its brand presence, builds customer loyalty, and continues to establish itself as a go-to destination for fashion-conscious Libyans.